Data Classification
We ensure your marketing and sales efforts are built on accurate foundations by classifying and coding companies, industries, and contacts with precision. Our team reviews and updates data provided by marketers, validating information directly from company websites and trusted sources. This process guarantees correct segmentation, targeting, and compliance across your databases. When data is coded incorrectly, the wrong contacts are reached, damaging credibility and reducing interest in your product. Our accurate coding prevents this risk and protects your campaigns
Our Process
1. Data Review
Examine company and contact records shared by marketers to identify gaps and inconsistencies.
2. Website Validation
Verify business activity, industry type, and key decision-maker details by checking official websites and credible sources.
3. Accurate Coding
Apply the correct industry and contact classifications according to the codes provided by marketers, ensuring the data fits seamlessly into their systems and databases.
4. Segmentation-Ready Output
Deliver cleansed, structured, and reliable data optimized for targeting, reporting, and campaign success.