Data Cleansing and Enrichment
Because poor-quality data doesn’t just slow you down—it costs you time, money, and reputation.
At Bedrock Business Outsourcing (BBO), we specialise exclusively in data cleansing and enrichment, ensuring your marketing and sales teams operate with accurate, up-to-date, and highly targeted data.
We remove the risks of outdated or incomplete information by cleansing, enriching, and verifying your databases with precision. Our hybrid methodology combining AI-powered web research with direct phone validation allows us to update and confirm email addresses, job titles, company names, industry classifications, and postal addresses with exceptional accuracy.
The result is cleaner data, stronger engagement, improved ROI, and outreach that is fully reliable and compliant.
What Makes Us Different
AI-Powered, Human-Verified Data– Advanced research combined with live validation ensures highly accurate, reliable insights. Optimized Lead Scoring & Data Enrichment – Refine your database to prioritise high-value prospects, enhance segmentation, and gain actionable, industry-specific insights for better sales efficiency and higher conversion rates. Seamless CRM Integration – Smooth synchronisation with your CRM and marketing automation tools improves workflow efficiency and campaign effectiveness. Clean, Compliant Data – Eliminate duplicates, obsolete, and non-responsive records while maintaining full GDPR and global data protection compliance, including opt-in/out and preference management. Strategic Insights Beyond Contacts – Access more than basic information, enabling smarter decisions and more targeted outreach.
Additionally, our advanced data processing allows for targeted audience segmentation, enabling personalized marketing campaigns that drive better engagement and maximize impact. We also ensure your data remains fully compliant with GDPR and other data protection regulations, so you can engage with prospects confidently and legally.
Beyond cleansing and validation, we provide valuable strategic insights and competitive intelligence, such as contract renewal timelines, market trends, and competitor activity, equipping your team with actionable data that drives smarter decision-making.
A well-structured and enriched database is essential for effective marketing, efficient sales outreach, and sustainable business growth. Whether you need to refresh existing data, append missing information, or build an entirely new contact list, BBO delivers high-quality, accurate, and optimized data to fuel your success.